Google Ads Expert

1 week ago

Lucknow, India Speedy Loan Full time

We are seeking a results-driven Google Ads Engineer / PPC Specialist to manage and optimize paid advertising campaigns across the Google ecosystem. You will be responsible for planning, implementing, and monitoring paid search strategies that drive traffic, generate leads, and maximize ROI. The ideal candidate is analytical, technically skilled, and performance-focused.Key Responsibilities:Plan, create, and manage Google Ads campaigns (Search, Display, Video, Shopping, Performance Max)Conduct keyword research, competitive analysis, and audience targetingSet up and manage conversion tracking, goals, and remarketing audiencesOptimize campaigns based on performance data (CTR, CPC, ROAS, Quality Score)Prepare and deliver performance reports and insights using Google Ads and AnalyticsCollaborate with creative and marketing teams on ad copy and landing pagesStay updated with Google Ads updates, trends, and best practicesPreferred Skills:Proficiency in Google Ads, Google Ads Editor, and Google Analytics (GA4)Experience with GTM, UTM parameters, and conversion trackingStrong analytical and data interpretation skillsHands-on experience with Performance Max and Smart CampaignsFamiliarity with Looker Studio (Google Data Studio) for reportingGoogle Ads Certifications (Search, Display, Shopping) preferredExperience2 - 4 YearsNo. of Openings5EducationHigher Secondary, Vocational Course, Diploma, Professional Degree, B.C.A, B.B.A, B.Tech, M.A, M.C.A, M.TechRoleGoogle Ads ExpertIndustry TypeIT-Hardware & Networking / IT-Software / Software ServicesGenderMaleJob CountryIndiaType of JobFull TimeWork Location TypeWork from Office

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