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Influencer Marketing Executive

2 weeks ago

Mohali Punjab, India Chandigarh Group Of Colleges,Jhanjeri Full time

**Job Description: Influencer Marketing Executive**

**Position**: Influencer Marketing Executive
**Location**: Chandigarh Group of Colleges, Jhanjeri Campus
**Experience**: 1-2 Years

**Job Type**: Full-Time

**About Us**:
Chandigarh Group of Colleges (CGC) Jhanjeri is one of the premier educational institutions in North India, committed to providing top-notch education and fostering a culture of innovation and creativity. We are looking for a dynamic Influencer Marketing Executive to join our team and help promote CGC’s brand presence and engage prospective students through strategic influencer partnerships.

**Key Responsibilities**:

- **Influencer Strategy & Execution**: Develop and implement influencer marketing campaigns that align with CGC’s branding and promotional goals, targeting prospective students and their networks.
- **Influencer Outreach & Relationship Building**: Identify, recruit, and maintain relationships with influencers across social media platforms, such as Instagram, Facebook, YouTube, and LinkedIn, to promote CGC’s programs, events, and campus life.
- **Content Collaboration**: Work closely with influencers to co-create engaging and authentic content that resonates with CGC’s target audience, showcasing campus events, student life, achievements, and academic programs.
- **Campaign Management**: Oversee all stages of influencer campaigns, from planning and briefing to content review and final execution, ensuring timely and successful delivery.
- **Performance Monitoring & Reporting**: Track and analyze the effectiveness of influencer campaigns, providing insights on reach, engagement, and impact. Prepare detailed reports and recommend optimizations for future campaigns.
- **Trend Analysis**: Stay updated with the latest trends in social media and influencer marketing within the education sector, identifying new opportunities for CGC’s brand visibility.
- **Budget Management**: Assist in managing influencer budgets, negotiating contracts, and ensuring the cost-effective execution of campaigns.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- 1-2 years of experience in influencer marketing, social media, or digital marketing, ideally within the education or youth marketing sector.
- Strong knowledge of social media platforms and influencer marketing trends.
- Excellent communication, negotiation, and relationship-building skills.
- Ability to multitask and manage multiple projects with attention to detail.
- Analytical mindset with the ability to interpret data and provide actionable insights.

**Preferred Skills**:

- Experience working with influencer marketing tools and platforms.
- Familiarity with the education sector and an understanding of student demographics.
- Creative skills with an eye for detail in content development and brand storytelling.

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- **Job Types**: Full-time, Permanent
- **Salary**: ₹25,000.00 - ₹30,000 per month
- **Schedule**: Day shift
- **Supplemental pay types**: Yearly bonus
- **Language** : English (preferred)
- **Ability to Relocate**: Mohali, Punjab: Relocate before starting work (required)
- **Work Location**: In person
- **Speak with the employe**r +91 9875913163

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**Job Types**: Full-time, Permanent

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

**Language**:

- English (preferred)

Work Location: In person