Social Media Marketing Executive

6 days ago


Bengaluru, India Saroj Agro Industries Full time

1. Planning and ideation for Vijay and Master Cook Branding on Social Media in different
geographies/regions PAN India.
2. Managing the social media marketing strategy for Vijay and Master Cook to align with
the business goal; focusing on Facebook, Instagram, Pinterest, LinkedIn, YouTube,
Twitter and any other prominent channel in respective country/region
3. Execute social media strategy through competitive research, Define important social
media KPIs and maintain the same.
4. Leveraging the strategic partnerships with top Influencers and Pages to increase brand
recall, reach and engagement with potential customers.
5. Creating content which has the potential to go viral. Generate, edit, publish and share
engaging content daily (e.g. graphics, videos, original text, info and news).
6. Coordinate with Creative & content team for ideation of concepts and copywriting for
banner Ads and organic posts, in line with the overall brand strategy.
7. Ideate, plan and execute customer engagement activities through social media platforms.
8. Social Listening and Online reputation management of Vijay and Master Cook across the
social channels.
9. Communicate with followers, respond to queries in a timely manner and monitor
customer reviews.
10. Collaborate with other teams, like marketing, Designing, Content writing and customer
service to ensure brand consistency.
11. Optimizing and managing the existing campaigns and A/B testing for better returns.
12. Managing business manager and ad accounts of different social media platforms.
13. Influencer marketing for overall brand building, customer engagement and reach.
channels, technology, design and strategy.
15. Demonstrates creativity and enthused interest in Social Media. Displays in-depth
knowledge and understanding of Social Media platforms including (but not limited to)
Pinterest, Instagram, Facebook, Twitter, YouTube and how each platform can be
deployed in different scenarios.
16. Exhibits the ability to jump from the creative side of marketing to analytical side for data
driven decisions.
17. Valuate trends, emerging technologies, tools, audience behavior, media usage and content
consumption, as well as make recommendations for how we can create new opportunities
for our Products.
18. Stay on top of digital media consumption trends, audience discovery, and new digital
channels through research, certifications, webinars and conferences.
19. Analyzing the results and effectiveness of campaigns to deliver actionable insights and
recommendations and generating monthly reports on the digital marketing portfolio.

**Salary**: ₹18,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Morning shift

**Experience**:

- Social media marketing: 2 years (preferred)
- total work: 2 years (preferred)

**Speak with the employer**

+91-XXXXXXXXXX



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