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Marketing Executive

2 weeks ago

Bengaluru Karnataka, India ThunderX Laminate Full time

Job Title: Marketing Executive **(Laminate Industry)**

Relevant Experience : 1-2 Years

Job Location: Bangalore, Chennai ,Mysuru

**Job Overview**:
**Key Responsibilities**:

- **Market Research & Analysis**:Conduct market research to identify industry trends, customer preferences, and competitor activities. Use insights to guide marketing strategies and tactics in the laminated products sector.
- **Product Promotion**:Develop and implement marketing campaigns to promote laminated products, focusing on key segments such as interior design, construction, packaging, and more.
- **Brand Management**:Work on branding efforts to strengthen the company's presence in the laminated industry. Ensure consistency of branding across all marketing materials and platforms.
- **Sales Support**: Collaborate with the sales team to provide marketing collateral, product information, and other support to assist in converting leads into customers.
- **Event Management**: Plan, organize, and execute trade shows, exhibitions, and industry events to promote laminated products and strengthen relationships with key stakeholders.
- **Lead Generation**: Develop strategies to generate qualified leads through online and offline channels, ensuring a steady flow of prospects to the sales team.
- **Advertising and Campaigns**:Manage advertising campaigns in relevant media, including print, online, and industry-specific publications, to increase brand visibility and product demand.
- **Content Creation**: Create and manage content for marketing collateral, such as brochures, product catalogs, presentations, and case studies, tailored to the laminated industry.
- **Customer Relationship Management**:Build and maintain strong relationships with customers, distributors, and industry influencers to promote the company's offerings and maintain loyalty.
- **Product Launches**: Assist in the successful launch of new laminated products by developing marketing strategies, materials, and promotions tailored to the market.
- **Reporting and Analytics**: Track, analyze, and report on marketing performance metrics, including ROI, campaign effectiveness, and customer engagement to ensure the success of marketing initiatives.

**Required Skills and Qualifications**:

- Experience: 1-2 years of experience in marketing, preferably in the manufacturing, materials, or laminated products industry.
- Education: A bachelor’s degree in Marketing, Business, or a related field.
- Industry Knowledge: Familiarity with the laminated products sector and an understanding of market trends, customer needs, and the competitive landscape.
- Communication Skills: Strong written and verbal communication skills for creating effective marketing content, interacting with clients, and presenting ideas to internal teams.
- Analytical Skills: Ability to analyze data and marketing performance metrics to optimize campaigns and strategies.
- Project Management: Strong organizational skills with the ability to manage multiple projects simultaneously, meeting deadlines and handling logistics efficiently.
- Creativity: Ability to think creatively and come up with innovative ways to market laminated products and engage customers.
- Teamwork: Ability to collaborate effectively with cross-functional teams, including sales, design, and production.

**Desirable Skills**:

- Design Software: Familiarity with design tools like Adobe Creative Suite to help with creating marketing materials.
- Event Management: Experience in organizing industry-specific events, trade shows, and exhibitions.

**How to Apply**:
**ABOUT COMPANY:

- **

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 1 year (required)
- Marketing Execuitive: 1 year (required)

**Location**:

- Banglore, Karnataka (preferred)

Work Location: In person