Marketing Executive
1 day ago
The position of a Marketing Executive is responsible for business development and maximizing brand awareness for our client in the South East Asian (SEA) region. The major responsibilities includes exploiting traditional/new marketing channels, campaign planning and execution, collateral management and any other marketing related research and analysis.
The position requires someone with a keen interest in digital marketing, social media, and sports for the Asian markets with a good level of English language mastery; and possesses competent levels of logical and reasoning skills.
**Responsibilities**:
- Search for new external business partners (media and affiliates) and maintain a close working relationship with all partners.
- Devise strategy and tactics to maximize brand awareness, through internal and external media channels such as online, offline and social media channels.
- Coordinate and execute marketing campaigns and projects targeted at acquisition and retention of customers.
- Plan and liaise with relevant departments for the production of marketing materials/collaterals and the maintenance aspect of it.
- Provide accurate and creative copywriting and proofreading skills.
- Perform market research and competitor’s analysis to provide related Marketing insights on - Customer’s point of view, market trends, and changing customers’ demands and progress reports for effectiveness of campaigns & communication channels.
**Requirements**:
- Ideally, a Business or Marketing degree or other relevant academic qualification.
- Project-management skills with the ability to self-motivate and complete tasks within budget and deadlines.
- An eye for details for the production of marketing materials.
- A natural flair for creative thinking and highly analytical.
- It is essential that you are competent at all MS Office packages, most importantly Excel.
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