Digital Marketing- SEO

1 week ago

Pune, India Mobisoft Infotech Full time

Job listing Job details

Job Information

Industry
- IT ServicesWork Experience
- 4-5 yearsCity
- Pune CityState/Province
- MaharashtraCountry
- IndiaZip/Postal Code
- 411008**Sr. SEO Executive**

The Sr. SEO Executive is responsible for coordinating and implementing SEO & SMO strategies for clients/Inhouse project. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients/Inhouse project as well as working closely with the company team to make sure that the goals of the client are achieved

**Key Management Areas of Responsibility**
- Define requirements, tasks, and resources associated to SEO strategy
- Manage and execute implementation of SEO strategy
- Communication to clients/Inhouse project, team, and management on strategy/project development, timelines, and results
- Collaborate on client strategy and goal definition for success
- Keep pace with SEO, search engine, and social media industry trends and development

**Key Functional Areas of Responsibility**
- Perform keyword research in coordination with client/Inhouse business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute/manage strategies for content development in coordination with SEO goals - general and keyword specific
- Help to create and support marketing content to socialize and use for social media purposes (blog posts, posts from analysts and customers)
- Develop and implement link building campaigns
- Develop, manage and execute communication/content strategies via social communities in coordination with client goals
- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
- Monitor and evaluate search results and search performance across the major search channels to improve rankings
- Research and administer social media tools in support of client/Inhouse project’ social media strategy
- Monitor and evaluate web analytics dashboards and reports to develop and recommend SEO strategies
- Communication to team on project development, timelines, and results

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