Paid Media Executive

1 day ago

Andheri Mumbai Maharashtra, India Realatte Ventures LLP Full time

As a Paid Media at Realatte Ventures LLP, you will play a pivotal role in planning, executing, and optimizing paid media campaigns across various digital platforms. You will collaborate with cross-functional teams to ensure that our clients' real estate projects receive maximum exposure and achieve their marketing objectives.

**Responsibilities**:

- Campaign Strategy and Planning: Develop comprehensive paid media strategies aligned with client goals and target audience.
- Conduct market research to identify trends, opportunities, and potential target segments.
- Plan and execute paid media campaigns across platforms such as Google Ads, Facebook Ads.
- Campaign Execution and Optimization: Set up and manage paid advertising campaigns, including keyword research, ad copy creation, and audience targeting.
- Monitor campaign performance, analyze key metrics, and optimize for better results.
- Implement A/B testing to improve ad performance and maximize ROI.
- Budget Management: Manage and allocate advertising budgets effectively to ensure optimal campaign performance.
- Track expenses and provide regular budget updates to the management team.
- Reporting and Analysis: Generate regular reports on campaign performance and provide insights for improvement.
- Use analytics tools to measure the success of campaigns and recommend adjustments accordingly.
- Collaboration and Communication: Work closely with internal teams, including marketing, design, and content, to ensure cohesive and integrated campaigns.
- Communicate effectively with clients, providing updates on campaign progress and performance.
- Stay Current with Industry Trends: Keep abreast of industry trends, emerging technologies, and best practices in paid media advertising.
- Share insights and recommendations with the team to enhance overall campaign effectiveness.

**Requirements**:

- Bachelor's degree in Marketing, Advertising, or a related field.
- Proven experience in planning and executing paid media campaigns.
- Familiarity with digital advertising platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Strong analytical skills with the ability to interpret data and make actionable recommendations.
- Excellent communication and collaboration skills.
- Detail-oriented and able to manage multiple projects simultaneously.
- Certifications in relevant platforms (Google Ads, Facebook, etc.) are a plus.
- Experience - 1 to 3 years

Pay: ₹25,000.00 - ₹30,000.00 per month

Application Question(s):

- Total years of experience in Paid Media?
- Do you have experience in Media Planning?
- Current CTC?
- Expected CTC?
- Notice Period?

Work Location: In person

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