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Marketing and Social Media Intern

3 weeks ago

New Town Kolkata West Bengal, India Travarsa Private Limited Full time

**Job Summary**:
**Key Responsibilities**:
**Content Creation**:

- Develop creative and engaging content for social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Collaborate with the design team to create visually appealing graphics and multimedia content.

**Social Media Management**:

- Schedule and publish content on social media platforms, adhering to content calendars and posting schedules.
- Monitor social media channels for comments, messages, and mentions, and respond promptly and professionally.

**Community Engagement**:

- Foster positive relationships with our online community by actively engaging with followers, answering questions, and addressing concerns.
- Identify opportunities for user-generated content and encourage audience participation.

**Analytics and Reporting**:

- Utilize social media analytics tools to track key performance metrics.
- Prepare regular reports on social media performance, providing insights and recommendations for improvement.

**Trend Monitoring**:

- Stay informed about social media trends, algorithm changes, and emerging platforms.
- Provide recommendations for adapting social media strategies based on industry trends.

**Campaign Support**:

- Assist in the planning and execution of social media campaigns, including promotions, contests, and collaborations.
- Monitor and report on the performance of social media campaigns.

**Collaboration and Communication**:

- Work closely with cross-functional teams, including marketing, content, and design, to ensure alignment with overall brand strategy.
- Communicate effectively to share ideas, updates, and insights.

**Photography and Videography**:

- Capture and edit photos and videos for use on social media platforms.
- Ensure visual content aligns with brand guidelines and resonates with the target audience.

**Research and Competitor Analysis**:

- Conduct research on social media best practices and competitor activities.
- Provide insights and recommendations based on research findings.

**Qualifications**:

- Currently pursuing or recently completed a degree in marketing, communications, or a related field.
- Strong understanding of social media platforms and their features.
- Creativity and ability to think outside the box in content creation.
- Excellent communication and interpersonal skills.
- Basic knowledge of social media analytics tools.

**Job Types**: Full-time, Permanent, Fresher, Internship

Pay: ₹8,000.00 - ₹13,000.00 per month

Schedule:

- Day shift
- Monday to Friday
- Morning shift

Work Location: In person

**Speak with the employer**
+91 7003524516