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Brand Strategist

2 weeks ago

Gurugram Haryana, India Team pumpkin Full time

We are looking for an experienced and result-driven Brand Marketing Strategist to join our marketing team. As a Brand Marketing Strategist, you will be responsible for creating and presenting our client's brand strategies based on the brief received.

If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you.

**Your responsibilities**:

- Build, plan and present the overall digital marketing strategy to clients
- Formulate Strategies for all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage digital marketing budget
- Plan strategies for online content, considering SEO and Google Analytics
- Monitor competition and provide suggestions for improvement
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Liaise with Marketing, Sales, Design, and Content teams to optimize customer experience and ensure brand consistency
- Identify advertising needs
- Stay up to date with latest technology and best practices
- Create integrated and cost-effective digital strategies.
- Map out how digital assets will be optimized for business results.

**Skill sets/Experience we require**:

- 3-4 years of experience as a Digital Marketing Strategist or similar role
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- Great presentation skills
- Critical thinking and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Familiarity with web design and HTML
- Strong analytical and project management skills