Director of Product Marketing | SaaS | Series D | Remote

7 days ago


Bengaluru, India Michael Page Full time

This is a team management roleCandidate should come with 10+ years of experienceAbout Our ClientOur client is Asia's fastest-growing HR technology platform, designing the future of work by building the world's best HR tech, driven by a fierce focus on employee experience and customer success, and continuous, iterative innovation. They are the preferred choice of 800+ global enterprises to manage their 2 million+ employees across 100+ countriesJob DescriptionDevelop product messaging that differentiates client from others in the market. Conduct a thorough competitor study to identify and communicate product differentiation.Communicate the benefits of our product to the sales team and develop sales tools that facilitate the selling process.Conceptualize topics, strategies and communications to maximize visibility and conversion at conferences, roundtables and product marketing webinars.Through interviews, surveys, product usage data and customer interactions, gain insight into how the customers are leveraging the product to succeed at their Human Capital agenda and communicate it to the target audience through diverse and functionally deep case studies.Partner with relevant 3rd parties and knowledge leaders to deliver research-based content and whitepapers that would evangelize the new features launched by client.Ideate and execute campaigns in digital and offline platforms to promote the value of the product.The Successful ApplicantYou have 7-10 Years of experience in a product/ marketing function targeting B2B enterprises.HR related experience will give you an, almost unfair, advantage.You're comfortable getting your hands dirty with technology, product, information security, infrastructure and more.You're good at measuring and analyzing. You understand key SaaS metrics.You have managed a team



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