Digital marketing analyst

2 weeks ago


Bangalore, India Trigent Software - Professional Services Full time

Job Title: Adobe Analytics Developer Location: Bangalore Compensation: Up to ₹24,00,000 INR / Annual Notice Period: Immediate Experience Required: 3-6 Years Employment Type: Full-Time - Contract Role, Immediate Joiners Only Job Description We are seeking an Adobe Analytics Developer with strong technical expertise and hands-on experience in end-to-end digital analytics implementation . The ideal candidate will work closely with cross-functional teams, including business stakeholders, to ensure accurate data collection, reporting, and analysis . This role requires advanced skills in Java Script , Adobe Analytics tools , and tag management solutions . Key Responsibilities Adobe Analytics Implementation Manage the implementation lifecycle of Adobe Analytics, from scoping to delivery. Develop and maintain Adobe Analytics Java Script tags and plugins. Convert requirements into a Solution Design Reference (SDR) document and develop Java Script code for implementation. Tag Management and Data Collection Implement and troubleshoot analytics using Adobe Launch or other tag management solutions like Google Tag Manager (GTM) . Ensure seamless data collection through the Adobe Experience Platform (AEP) . Optimization and Testing Tools Collaborate with tools like Adobe Test & Target or Optimizely for optimization and testing purposes. Debugging and Troubleshooting Use tools such as Charles Proxy and Chrome Debugger to identify and resolve implementation issues. Collaboration and Stakeholder Management Work with business teams to define analytics requirements for new initiatives. Provide support and guidance for analytics-related queries. Third-Party Pixels and Marketing Tags Implement and manage marketing pixels like Google g Tag , Facebook Pixel , and Linked In Insight Tags . Reporting and Analytics Leverage expertise in Adobe Analytics Workspace and Admin Console for reporting purposes. Maintain a deep understanding of analytics and reporting concepts. Required Skills and Tools Primary Skills Adobe Analytics (Advanced) Adobe Experience Platform (AEP) Adobe Launch or equivalent tag management solutions Java Script (Advanced; for coding and troubleshooting large-scale websites) Tools/Skills Tag Management Tools: Adobe Launch, GTM Debugging Tools: Charles Proxy, Chrome Developer Tools, Firefox Debugger Testing/Optimization Tools: Adobe Target, Optimizely Third-Party Tags: Google g Tag, Facebook Pixel, Linked In Insight Tags Must-Have Qualifications 3-6 years of experience in digital analytics, preferably with international clients. Strong expertise in Java Script development and troubleshooting. Proven experience in analytics implementation for large-scale websites. Immediate availability to join. Preferred Qualifications Familiarity with reporting dashboards and the ability to generate actionable insights from data. Excellent communication and collaboration skills for stakeholder management.


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