Digital Marketing
1 month ago
Role Purpose:
- Work closely with Digital Marketing Manager – SEO / Write and publish well optimized and polished copy to promote our products on our websites for all the countries.
Responsibilities
- Research industry-related content topics (combining online sources, best practices and studies)
- Write and publish well optimized and polished copy to promote our products on our English websites
- Conduct keyword research and take SEO guidelines into consideration to increase web traffic
- Ensure that the content is free of grammatical or factual errors and follows all brand editorial guidelines for consistency for English Content.
Requirements
- Fluency in English
- Bachelor's degree in communications, marketing, English, journalism, or related field.
- Proven content writing or copywriting experience in English.
- Working knowledge of content management systems Basic knowledge of HTML
- GCC experience is a plus.
Definition of Success
Measured by KPIs against the targets (Number of pages that we have added content, Google Search Result Keyword Rankings, Organic Traffic).
Behavioral Competencies
Quality focused, creative mindset, proactive and ability work with different team members and meet deadlines
Functional/Technical Competencies
- Hands-on experience with Content Management Systems
- Basic knowledge of SEO Content Elements
Qualification, Experience & Skills:
Minimum Qualifications/education
Bachelors/Masters in the field of marketing
Minimum experience
2-4 years of experience as a Content Writer, Copywriter or similar role
Skills
- Excellent writing and editing skills in English
Disclaimer: This role description reflects the general details considered necessary to describe the principal responsibilities of the role identified and shall not be construed as an exhaustive description of all the work requirements inherent to success in the role.
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