Marketing executive brand and content

23 hours ago

Delhi, Delhi, India Fraganote Full time
Assist in planning and executing influencer marketing campaigns across Instagram, YouTube and emerging platforms.

Source, vet, and onboard relevant influencers, creators, and brand ambassadors—ranging from niche storytellers to high-end tastemakers.

Coordinate product seeding, gifting, and campaign briefs to ensure timely and impactful content creation.

Track and manage influencer contracts, deliverables, and usage rights in collaboration with legal and procurement teams.

Relationship Building & Community Growth

Build and maintain strong relationships with influencers, agents, PR contacts, and talent managers.

Support the development of a tiered influencer community—from micro to VIP luxury influencers.

Attend brand events and activations to cultivate in-person influencer connections.

Content & Campaign Support

Collaborate with content and social teams to ensure influencer content aligns with brand aesthetics and tone.

Monitor and share top-performing content and community insights to inspire future campaigns.

Ensure brand messaging is communicated authentically across all influencer-led content.

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