Social Media Marketing Manager

4 weeks ago


Kolkatta, India Shalimar's Full time

We are looking for a dynamic, result oriented team player with an innovative bent of mind to manage the "Social Media Marketing" for the Brand.

Key Responsibilities -

  • Strategic Planning-Designing and implementing media plans to increase brand awareness and attract a diverse audience
  • Content Creation-Coordinating the creation of digital content, such as website updates, blogs, press releases, and podcasts.
  • Media Relations-Maintaining relationships with media vendors and publishers to ensure effective promotional activities.
  • Campaign Management-Monitoring and evaluating both online and offline campaigns, and reporting on their results.
  • Social Media Management-Overseeing the company's social media strategy, including managing accounts and posts.
  • Budget Management-Forecasting and managing the media budget to ensure cost-effective use of resources.
  • Market Analysis-Staying current with industry trends and advancements in media and digital technology.
  • Collaboration-Working closely with the marketing team to innovate and execute marketing campaigns.
  • Public Relations-Conducting press conferences, briefings, and managing the company's media presence.
  • Performance Analysis-Analyzing the effectiveness of media campaigns to optimize strategies and align them with marketing objectives.
  • Additionally involvement in Internal Employer Branding and Engagement for impactful Social Media presence of Employer Brand.

Qualifications - Any Graduate with working exposure and experience in same field.

Pay range and compensation package - Salary and other Perks , as per Industry standard.



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