Senior Manager, Performance

4 days ago

Bengaluru, Karnataka, India OneBill Full time
Marketing

Reports To: Head of Marketing / VP of Marketing

About Us OneBill Software is a leader in billing and revenue management solutions , empowering businesses to streamline monetization, automate billing, and deliver exceptional customer experiences. We are seeking a highly skilled Marketing Manager to drive growth and strengthen our brand positioning through strategic campaigns, SEO, and creative thought leadership content.

Role Overview The Marketing Manager will be responsible for building and executing a comprehensive marketing strategy that elevates brand visibility, drives lead generation, and positions our product as a thought leader in the billing and revenue management space. Marketing Strategy & Campaigns:

Develop and execute integrated marketing campaigns across digital and offline channels to generate qualified leads and drive pipeline growth.

Plan and manage email marketing, product launches, webinars, events, and targeted campaigns for enterprise customers.

SEO & Website Optimization:

Lead SEO strategy to increase organic visibility, optimize website structure, and improve keyword rankings.

Conduct competitor analysis, keyword research, and analytics tracking to maximize ROI.

Content Marketing & Thought Leadership:

Write, edit, and manage high-quality content including blogs, whitepapers, case studies, eBooks, and newsletters .

Collaborate with product and sales teams to produce compelling narratives that showcase expertise in billing, revenue operations, and SaaS.

Create creative thought leadership pieces, infographics, and industry insights to position (Your Company) as an innovator in the space.

Brand & Creative:

Work closely with designers to create visually engaging campaigns, social content, and product marketing collateral.

Ensure brand consistency across all touchpoints.

Monitor KPIs, campaign performance, and lead generation metrics.

Bachelor's degree in Marketing, Communications, Business, or related field; MBA is a plus.

~5+ years of experience in B2B SaaS marketing , ideally in billing, fintech, or revenue management solutions.

~ Proven expertise in SEO, SEM, Google Analytics, HubSpot/Marketo (or similar tools) .

~ Strong writing and storytelling skills; ability to create engaging, technical content for enterprise audiences.

~ Hands-on experience with campaign management, marketing automation, and lead generation.

~ Familiarity with LinkedIn Ads, Google Ads, and social media marketing strategies.

~ Creative thinker with strong analytical skills and data-driven decision-making.

~ Excellent organizational, communication, and project management skills.

Competitive salary, performance incentives, and comprehensive benefits.

Professional growth opportunities in a global B2B tech company.

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