Research associate-secondary research

4 weeks ago

Noida, India Insights Opinion Full time
Job Description
Position: Secondary Research
Qualification Required: Graduate/ Postgraduate in Marketing is preferred
Experience Required: Fresher
No: of Positions: 20
Location: Sector 62, Noida
Roles & Responsibilities:
· Collect consumer, competitor, and marketplace data and consolidate information into
actionable items, reports, and presentations.
· Understand business objectives and design surveys to discover prospective customers’
preferences.
· Compile and analyze statistical data using modern and traditional methods to collect it.
· Perform valid and reliable market research analysis.
· Interpret data, formulate reports, and make recommendations.
· Use online market research and catalog findings to databases.
· Provide competitive analysis on various companies’ market offerings, identify market trends,
pricing/business models, sales, and methods of operation.
· Evaluate program methodology and key data to ensure that data on the releases are accurate,
and the release angle is correct.
· Remain fully informed on market trends, other parties research and implement best practices.
Requirements & Skills:
· Ability to interpret large amounts of data and to multi-task.
· Strong communication and presentation skills.
· Excellent knowledge of statistical packages, databases, and MS Office
· Search engines, web analytics, and business research tools acumen.
· Familiarity with CRM programs is a plus.
· Adequate knowledge of data collection methods (polls, focus groups, surveys, etc.).
· Strong analytical and critical thinking.
· Candidates only from Noida, and Ghaziabad can apply or who are willing to relocate to these
locations.

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