Research Associate-Secondary research

4 weeks ago

Noida, India Insights Opinion Full time
Job DescriptionPosition: Secondary ResearchQualification Required: Graduate/ Postgraduate in Marketing is preferredExperience Required: FresherNo: of Positions: 20Location: Sector 62, Noida

Roles & Responsibilities:

· Collect consumer, competitor, and marketplace data and consolidate information intoactionable items, reports, and presentations.· Understand business objectives and design surveys to discover prospective customers’preferences.· Compile and analyze statistical data using modern and traditional methods to collect it.· Perform valid and reliable market research analysis.· Interpret data, formulate reports, and make recommendations.· Use online market research and catalog findings to databases.· Provide competitive analysis on various companies’ market offerings, identify market trends,pricing/business models, sales, and methods of operation.· Evaluate program methodology and key data to ensure that data on the releases are accurate,and the release angle is correct.· Remain fully informed on market trends, other parties research and implement best practices.

Requirements & Skills:

· Ability to interpret large amounts of data and to multi-task.· Strong communication and presentation skills.· Excellent knowledge of statistical packages, databases, and MS Office· Search engines, web analytics, and business research tools acumen.· Familiarity with CRM programs is a plus.· Adequate knowledge of data collection methods (polls, focus groups, surveys, etc.).· Strong analytical and critical thinking.· Candidates only from Noida, and Ghaziabad can apply or who are willing to relocate to theselocations.

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