Chief Marketing Officer

5 days ago

pune, India SingX Pte Ltd Full time

We have an exciting opening for a Chief Marketing Officer. This is a key CXO role which reports to the CEO and is responsible for (i) accelerating growth for SingX’s existing businesses and (ii) for spearheading our diversification into new products and new geographies. The company is experiencing rapid growth and is at an inflection point. We have ambitious growth plans, this role could be professionally transformative to anyone aspiring to build career in the fintech transaction banking/payments space. We are looking for an individual who has a solid background in Marketing, Business Development, Digital Customer Acquisitions. Someone who has solid experience in Payments/Transaction Banking and Cards. Someone with a deep understanding of building technology platforms. Key Responsibilities: Build the SingX brand in multiple geographies, via Social Media and web Lead the Customer Segmentation and Product Development effort to create and build cutting edge products Develop a multi-channel customer Acquisition strategy to acquire consumers and businesses, using a variety of channels including Digital Marketing Campaigns, Relationship Managers, Resellers, External Asset Managers, etc Lead digital marketing campaigns, including SEM, SEO, social media, email marketing, to acquire customers in a cost-effective fashion Increase share of wallet from existing customer portfolio, by running upselling and cross selling campaigns  Deliver an unparalleled customer experience, working closely with our Technology, Operations and other teams Job Requirements: Engineering Degree from a top-quality institution. MBA from a reputed institution Ability to think outside the box Excellent Analytical skills Demonstrated proficiency in Project Management Capabilities Passion to grow 10X vs 20% Ability to work amicably with the rest of the team Proven track record of successfully driving customer acquisition and engagement campaigns About SingX SingX is an established Neo-

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