Salesforce marketing cloud engineer

12 hours ago

Bengaluru, India LTIMindtree Full time

Job Description: SFMC with Data Cloud EngineerJob Title: SFMC with Data Cloud EngineerExperience: 5–12 YearsLocation: PAN India (Hybrid)Notice Period: Immediate / 15 Days preferredAbout the RoleWe are looking for an experienced Salesforce Marketing Cloud (SFMC) Engineer with strong Data Cloud (Customer Data Platform) expertise to build, optimize, and manage end-to-end marketing automation journeys, audience segmentation, ingestion pipelines, and unified customer profiles.Key Responsibilities- Design, build, and optimize solutions using SFMC + Data Cloud.- Implement Data Cloud data ingestion, identity resolution, unified profiles, harmonization models, and segmentation.- Create and enhance Journeys using Journey Builder and Automation Studio.- Develop custom logic using AMPscript, SSJS, SQL Queries, Cloud Pages, and APIs.- Manage data extensions, schema relationships, and audience models across Data Cloud & SFMC.- Configure data streams, data transformations, and calculated insights in Data Cloud.- Implement end-to-end marketing automation, personalization, and campaign execution.- Build integrations between SFMC, Data Cloud, and Salesforce Core.- Ensure data quality, governance, and compliance with best practices.- Troubleshoot issues across automations, journeys, and data pipelines.Required Skills- Strong hands-on experience in Salesforce Marketing Cloud (SFMC).- Solid expertise in Salesforce Data Cloud (CDP).- Proficiency with SQL, AMPscript, SSJS, APIs, Cloud Pages.- Experience with Automation Studio, Journey Builder, Contact Builder.- Knowledge of Data Cloud ingestion, identity resolution, segmentation.- Understanding of MC Connect / Core CRM integration.- Ability to translate business requirements into scalable technical solutions.Good to Have- Experience with Einstein Engagement or AI-based personalization.- Knowledge of ETL/ELT logic, data modeling, data mapping.- Salesforce certifications:- Marketing Cloud Email Specialist- Marketing Cloud Developer- Data Cloud Consultant (preferred)Why Join Us?- Work on advanced Data Cloud + SFMC implementations.- Opportunity to influence Mar Tech architecture.- Fast-paced environment with strong career growth in Salesforce ecosystem.

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