Senior Brand Manager

2 days ago

Chennai, India SuperOps Full time
About SuperOps SuperOps is a SaaS start-up empowering IT service providers and IT teams around the world with technology that is cutting-edge, future-ready, and powered by AI. Founded by Arvind Parthiban, a serial entrepreneur, and Jayakumar Karumbasalam, a veteran in the IT space, SuperOps is built on the back of a team of engineers, product architects, designers, and AI experts, who want to reshape the world of IT. Now we have taken on a market that is plagued by legacy solutions and subpar experiences. The Brand, PR & Social Media Manager will be responsible for shaping and amplifying the SuperOps brand story across digital channels, press, and industry forums. You will be at the intersection of storytelling, community building, and thought leadership ensuring our brand stands out in a competitive SaaS landscape.
Brand & Storytelling
Build and strengthen the SuperOps brand narrative aligned with our mission and values.
Drive consistency in tone, voice, and design across all brand touchpoints.
Partner with Product Marketing and Growth teams to create compelling brand campaigns.
Responsible for developing the brand framework, messaging architecture, go-to-market narrative, and product positioning strategy, while collaborating with the product and innovation teams to drive brand-led innovation initiatives.

Social Media & Community Engagement
Monitor online conversations, engage with the MSP community, and manage brand reputation in digital forums.

Track PR coverage, social media engagement, share of voice, and brand sentiment.
Report regularly to leadership on brand visibility and engagement metrics.

Community Engagement
Design and implement strategies to build and nurture engaged online and offline communities.
Act as a brand ambassador in community forums, industry events, and social platforms.
8-12 Yrs years of experience in Brand, PR, or Social Media roles (B2B SaaS or IT industry preferred).
~ Experience in PR/media relations, preferably in SaaS/technology.
~ Proven track record in growing brand presence through social media.
~ Data-driven mindset with knowledge of analytics tools (Sprout, Hootsuite, Meltwater, etc.).
~ Creative thinker with a pulse on industry and cultural trends.

Impact: You'll work on a product that is revolutionising IT service management for MSPs and IT teams worldwide.
SuperOps is growing rapidly, and there are ample opportunities for career progression and leadership roles.

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