Hindu Tamil Thisai | Digital Programmatic and Ad Ops Expert | chennai

7 days ago


chennai, India Hindu Tamil Thisai Full time

Company Description

KSL Media Limited, a part of The Hindu Group, publishes Hindu Tamil Thisai, a Tamil language newspaper, in Tamil Nadu. The publication offers unbiased news coverage, in-depth analysis, and sections on various topics such as Business, Education, Health, and Women Empowerment. Hindu Tamil Thisai also provides communication solutions for brands, executes on-ground and online activities, and has received awards for its reader engagement programs.


Role Description

This is a full-time on-site role as a Digital Programmatic and Ad Ops Expert at Hindu Tamil Thisai in Chennai else remotely. The role involves managing digital advertising campaigns, optimizing ad performance, implementing programmatic advertising strategies, and ensuring ad operations run smoothly on digital platforms.


Qualifications

  • Digital Advertising, Programmatic Advertising, and Ad Operations skills
  • Experience in managing online advertising campaigns
  • Knowledge of ad tech platforms and tools
  • Prior knowledge on how to manage programmatic inventory through Google and other partners
  • Knowledge of publisher partner platforms to increase demand and pricing through optimizations and floor prices
  • Proven track record of achieving results by onboarding platforms swiftly and closing negotiations
  • Strong analytical and problem-solving abilities
  • Excellent communication and collaboration skills
  • Fluent in both English and Tamil to be able to work with national teams
  • Attention to detail and ability to multitask
  • Bachelor's or Masters degree in Marketing, Advertising, or related field


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