PPC Manager

7 days ago

Ahmedabad, India PeopleCultureHR Full time

com are looking for a skilled Facebook Ad Specialist / Media Buyer / PPC Executive—also known as a Paid Social Media Buyer or Performance Marketing Specialist—with a strong track record of executing high-performing ad campaigns on Meta platforms, particularly Facebook and Instagram. The ideal candidate will bring hands-on experience in affiliate marketing and performance-driven advertising, with a sharp focus on ROI. As part of our fast-paced marketing team, you’ll be responsible for strategizing, launching, and optimizing paid campaigns to drive targeted traffic, boost engagement, and maximize conversions. PPC Executive position is designed for individuals with a foundational understanding of PPC campaigns who are eager to learn and contribute to our paid advertising efforts. Strategically plan and manage paid advertising campaigns across Facebook and Instagram. ~#Promote affiliate offers using paid social media while ensuring compliance with platform and network policies. ~#Monitor campaign performance metrics including CTR, CPC, CPA, and ROAS, making real-time optimizations ~⚡Collaborate with creatives to develop high-performance ads (copy + visuals). ~#Perform ongoing A/B testing of creatives, audiences, and bidding strategies. ~#Monitor campaign performance and KPIs using tools like Meta Ads Manager and Google Analytics. ~#Provide weekly and monthly performance reports with insights and optimizations. ~#Stay current on Meta algorithm updates, policy changes, and best practices. ~☣ Research and analyze target audiences using demographic, psychographic, and behavioral data ~#2+ years of hands-on experience managing Meta (Facebook/Instagram) ads. ~#Strong portfolio showing successful lead-gen or affiliate marketing campaigns. ~#Strong data skills and proficiency in analytics tools. ~#Experience working as a Facebook Ads Specialist, Performance Marketer, or Digital Advertising Manager. ~⚖ Ability to work independently in a fast-paced, remote environment. Prior experience working with affiliate networks (e.g., Meta Blueprint Certification (Media Buying Professional or equivalent). ●Familiarity with additional platforms (Google Ads, TikTok, etc.) is a bonus. Competitive salary + performance-based bonuses. ~#Flexible, remote-first work culture. ~⚡Growth opportunities in digital marketing and affiliate monetization. To apply for the PPC - Media Executive role (Paid Social Media Specialist/Ad Campaign Manager) position, please submit your resume, a cover letter highlighting your relevant experience, and examples of successful ad campaigns (including metrics) to

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