Meta ads strategist
4 weeks ago
No Fluff is seeking a Meta Ads Strategist to be a creative catalyst in digital advertising. We're looking for a dynamic marketing professional who can direct compelling social media narratives, designs breakthrough campaigns, and drives performance through A/B testing multiple sets of audiences, turning data-driven insights into powerful marketing experiences.
What You Will Be Doing:
Campaign Strategy and Execution
Execute strategic advertising campaigns through Facebook Ads Manager that drive meaningful business outcomes across sales, lead generation, and brand awareness objectives
Develop comprehensive, data-driven targeting strategies that precisely segment and engage potential customer personas
Demonstrate expert-level proficiency across multiple marketing funnel levels, implementing advanced technical advertising techniques
Create sophisticated audience targeting through strategic interest groups and lookalike audience development
Implement advanced budget optimization strategies, including CBO, ABO, and manual bidding approaches
Conduct in-depth research using Facebook Ads Library to develop effective ad copies and creative strategies for diverse industries
Leverage advanced targeting capabilities to optimize audience reach and campaign performance with data-driven precision
Performance and Optimization
Continuously track, analyze, and interpret campaign metrics to derive actionable marketing insights
Implement sophisticated A/B testing methodologies to refine and enhance campaign effectiveness
Build and maintain comprehensive performance dashboards that translate complex data into clear, strategic recommendations
Proactively explore emerging platform capabilities and innovative advertising techniques
Collaborate cross-functionally with creative, strategy, and client teams to ensure integrated marketing approaches
Manage intricate advertising budgets with financial precision and strategic allocation
Develop and maintain relationships with platform representatives and stay ahead of digital marketing trends
Requirements:
2 years of experience in social media marketing or digital advertising
Strong portfolio of Meta campaign work
Proven experience in campaign ideation and creative development
Familiarity with Facebook Ads Manager and Meta Business Manager
Understanding of social media analytics and performance tracking
Excellent communication and presentation skills
Analytical mindset with strong numerical aptitude
Preferred Qualifications:
Proficiency in design tools (Canva, Adobe Creative Suite preferred)
BA/BSc in Marketing, Digital Media, or related field
Certification in Facebook Blueprint is a plus
Additional Specifics:
Work Location: In-office (Bandra)
If you're a creative marketing maverick ready to transform digital landscapes, join No Fluff and redefine digital media advertising.
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Mumbai, India NoFluff Full timeBrief Job Description:NoFluff is seeking a Meta Ads Strategist to be a creative catalyst in digital advertising. We're looking for a dynamic marketing professional who can direct compelling social media narratives, designs breakthrough campaigns, and drives performance through A/B testing multiple sets of audiences, turning data-driven insights into powerful...
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Mumbai, India NoFluff Full timeBrief Job Description: NoFluff is seeking a Meta Ads Strategist to be a creative catalyst in digital advertising. We're looking for a dynamic marketing professional who can direct compelling social media narratives, designs breakthrough campaigns, and drives performance through A/B testing multiple sets of audiences, turning data-driven insights into...
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4 weeks ago
Mumbai, India NoFluff Full timeBrief Job Description: NoFluff is seeking a Meta Ads Strategist to be a creative catalyst in digital advertising. We're looking for a dynamic marketing professional who can direct compelling social media narratives, designs breakthrough campaigns, and drives performance through A/B testing multiple sets of audiences, turning data-driven insights into...
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Mumbai, India NoFluff Full timeBrief Job Description: NoFluff is seeking a Meta Ads Strategist to be a creative catalyst in digital advertising. We're looking for a dynamic marketing professional who can direct compelling social media narratives, designs breakthrough campaigns, and drives performance through A/B testing multiple sets of audiences, turning data-driven insights into...
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