GIVA | Creative Strategist
3 weeks ago
(Fresher or Experienced)
Location: Bengaluru
About Us: We are a jewellery brand redefining the art of fine jewellery. Our brand is built on creativity, craftsmanship, and a deep commitment to offering distinctive and timeless pieces. As we grow and expand, we are looking for a dynamic, passionate, and resourceful Creative Strategist to help shape our brand's identity and guide us toward achieving our business goals.
Job Overview: We are seeking a highly motivated and resourceful Creative Strategist to join our team. This person will play a key role in researching the jewellery market, analyzing competitors, and identifying relevant agencies to help establish and refine our brand language. The ideal candidate will be driven, proactive, and have a hunger for growth, with an eagerness to learn and develop new skills along the way.
Key Responsibilities:
Market Research & Competitor Analysis:
Conduct in-depth research on the jewellery market, identifying emerging trends, customer preferences, and growth opportunities. Analyse competitors and understand their strategies to differentiate our brand.
Brand Language Development:
Collaborate with internal teams to define and refine our brand’s voice, tone, and visual identity. Identify agencies or partners who can assist in creating a compelling, cohesive brand language that resonates with our target audience.
Agency Identification & Collaboration:
Scout and shortlist creative agencies, design studios, or freelance professionals who can support us in various creative processes, from branding to digital design. Build and maintain strong relationships with these partners to ensure smooth collaboration.
Creative Strategy Formulation:
Work closely with the marketing and design teams to develop creative strategies and campaigns that align with the brand’s vision. Ensure consistency and innovation in all communication touchpoints, both online and offline.
Growth & Learning:
Constantly seek new learning opportunities, keeping up with industry developments, new tools, and creative trends. Bring fresh ideas to the table to enhance the brand’s growth and visibility.
Desired Skills & Qualifications:
Education: A degree in marketing, design, communications, or a related field.
Experience: 0-3 years of experience in market research, creative strategy, or branding (experience in fashion or jewellery is a plus).
Skills:
Strong research and analytical abilities
Creative problem-solving and conceptual thinking
Excellent communication and presentation skills
Familiarity with design tools (Adobe Creative Suite or similar) is a plus
Understanding of branding, storytelling, and consumer behaviour
Personal Attributes:
Hunger for growth, self-motivated, and proactive in learning new skills
Strong attention to detail with the ability to multitask in a fast-paced startup environment
A passion for design, fashion, and the jewellery industry
Ability to thrive in a collaborative, team-oriented atmosphere
Why Join Us?
Be a part of an exciting, growing jewellery startup
Opportunity to shape and influence the brand’s creative direction from the ground up
Work with a talented, passionate team that values innovation and creativity
Learn and grow within a fast-paced, entrepreneurial environment
If you’re passionate about creativity, branding, and the jewellery industry, and are looking for a chance to contribute to the growth of an exciting new brand, we’d love to hear from you
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