Digital Marketing Strategist

4 days ago


Bikaner, Rajasthan, India beBeePerformance Full time ₹ 13,00,000 - ₹ 17,00,000
Job Title: Performance Marketing SpecialistAbout the Role

We are seeking a skilled Paid Social Manager to join our client's team. In this client-facing role, you'll be responsible for managing multiple client accounts and driving performance through strategic campaign optimization.

The ideal candidate will have experience in managing monthly budgets of $50K+, proficiency in major advertising platforms (Google Ads, Facebook Ads Manager, TikTok Ads, Amazon Advertising), and understanding of feed management and e-commerce consumer behavior.

Key Responsibilities
  • Manage 5-7 paid media client accounts and communicate effectively with clients.
  • Ideate, manage and optimize e-commerce digital marketing campaigns across multiple platforms to drive traffic, engagement, sales and ROAS.
  • Develop effective audience targeting strategies within platform limitations.
  • Strategically manage client budgets and align marketing efforts with product launches, promotions and seasonal campaigns.
  • Maintain, troubleshoot and analyze data insights (CPC, CTR, CPA, ROAS, LTV, conversion rate) to ensure campaigns meet or exceed targets.
  • Build insightful reports with actionable insights for clients.
Benefits
  • Freedom to work remotely.
  • 28 days of annual leave including public holidays.
  • Health and wellbeing allowance.
  • Annual learning and development allowance.
  • Remote work setup allowance.


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