Digital Marketing Strategist

2 weeks ago

Bikaner, Rajasthan, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title:

Digital Marketing Strategist

">Job Description

We are seeking a highly skilled Digital Marketing Strategist to lead our performance marketing efforts. As a key member of our marketing department, you will be responsible for planning, executing, and optimizing paid marketing campaigns across various digital channels.

Key Responsibilities:

  • Plan and execute paid marketing campaigns on Google, Meta, and other digital platforms.
  • Drive user acquisition, engagement, and retention through data-driven strategies.
  • Monitor, analyze, and report on campaign performance metrics, ROI, and KPIs.
  • Collaborate with content, creative, and product teams to develop impactful campaigns.
  • Stay updated on emerging trends and best practices in performance marketing.
Required Skills and Qualifications

Experience:

  • 3-5 years of experience in performance/digital marketing, preferably in retail/e-commerce.

Skillset:

  • Strong knowledge of Google Ads, Facebook Ads Manager, and other performance platforms.
  • Excellent analytical and reporting skills with a data-driven mindset.
  • Ability to manage budgets effectively and deliver measurable results.
  • Strong communication skills and attention to detail.
Benefits

Candidates should have a strong understanding of the outdoor industry and be passionate about brand values.

This role offers the opportunity to work with a dynamic team and contribute to the growth of a leading brand.

Additional benefits include opportunities for professional development, a collaborative work environment, and a competitive compensation package.

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