
Sales and Marketing Leader
2 weeks ago
Job Overview
Our company is seeking a Customer Marketing Manager to drive sales and marketing strategies across various channels.
The successful candidate will be responsible for developing and executing plans that meet business objectives, managing stakeholders, and collaborating with cross-functional teams.
Key Responsibilities
1. Measure Channel performance and recommend remedial actions – share gain strategy along with Brand teams and Sales Teams.
2. Manage stakeholders - brand team, sales team, KAM team, supply chain team, demand planning team and finance team to drive overall business strategies.
3. Develop and drive Open Format Outlet strategy.
4. Manage various planned activities and ensure compliance to marketing schedule.
5. Evaluate performance of point of sale activities to recommend improvements.
6. Drive Technology initiatives for the channel.
7. Streamline current processes and ensure error free transactions.
Demand Planning & Facilitating Promo Planning
1. Robust forecasting process based on inputs and constraints.
2. Engage with Supply Chain to ensure stock availability adherence to plan.
Merchandising
1. Steer the discussion for in-store execution strategies with brand teams and plan annual activity calendar.
2. Partner with In-Store Merchandising team to drive in-store strategy and activities planned.
Qualification & Experience
- MBA or equivalent from an institute of repute.
- 4-6 years of experience in Modern Trade, preferably from FMCG.
As a multi-category organization which caters to a wide range of customers across geographies; we believe a diverse workforce is an essential asset to cater to the business environment we operate in.
As an equal opportunity employer, We at do not support and accept any kind of discrimination on the ground of colour, race, age, gender, religion, nationality, marital status, sexual orientation, etc.
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