Digital Campaign Manager

19 hours ago


Kottayam, Kerala, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 25,00,000

Job Overview

We seek a skilled campaigner with hands-on experience and strong e-commerce or real estate marketing funnel understanding to drive strategy, execution, and optimisation of paid campaigns across Google, Meta, YouTube, and other platforms.

This is a high-impact role where you'll be responsible for planning, setting up, and managing paid campaigns, working closely with our creative strategists and designers to deliver high-performing campaigns.

Main Responsibilities:

  • Campaign Planning: Develop and manage paid campaigns across Google, Meta, and YouTube.
  • Performance Analysis: Analyse campaign performance (CTR, CPL, ROAS, CVR) and optimise to achieve business KPIs.
  • Collaboration: Collaborate with the creative team to develop high-performing ad copy and creatives.
  • Audience Segmentation: Build and test different audience segments and funnels.
  • Budget Management: Track daily budgets, pacing, and adjust for maximum ROI.
  • Platform Updates: Stay updated on platform changes, new formats, and growth hacks.
  • Reporting: Provide regular performance reports and insights for stakeholders.

Requirements:

  • 1+ years of experience in performance marketing.
  • Prior experience in e-commerce or real estate campaigns preferred.
  • Strong knowledge of Google Ads (Search, Display, YouTube) and Meta Ads.
  • Ability to analyse data and turn insights into action.
  • Good understanding of attribution, pixel setup, and conversion tracking.
  • Comfortable with A/B testing and iterating quickly.
  • Strong analytical, problem-solving, and communication skills.

About the Opportunity:

  • Direct impact on scaling campaigns for high-growth brands.
  • Exposure to real estate, fashion, and FMCG categories.
  • Opportunity to work closely with creatives + strategists in a fast-paced, test-and-learn environment.
  • Culture of experimentation and growth.


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