Digital Campaign Strategist

12 hours ago


Kottayam, Kerala, India beBeeMarketing Full time ₹ 80,00,000 - ₹ 1,20,00,000

About this role

We are seeking a seasoned Performance Marketer to spearhead our paid campaigns across various digital channels.

Responsibilities

  • Develop and execute comprehensive paid campaign strategies, ensuring maximum ROI and precision.
  • Create and manage ad creatives, targeting, and budgets for multiple clients.
  • Analyze and report campaign performance metrics (CPC, CPL, ROAS, CPA).
  • Conduct A/B testing on ads, landing pages, and funnels to optimize results.
  • Optimize campaigns for lead generation, conversions, and brand awareness.
  • Provide actionable insights from analytics tools (Google Analytics, Ads Manager, etc.).
  • Stay updated with industry trends, platform updates, and best practices.

Requirements

  • Proven experience in managing paid ad campaigns, preferably in an agency setting.
  • Strong knowledge of Google Ads, Meta Ads, and remarketing strategies.
  • Familiarity with conversion tracking, pixels, and analytics dashboards.
  • Able to manage multiple client campaigns with ownership and accountability.
  • Strong analytical mindset and ROI-driven approach.
  • Knowledge of SEO, automation, or email marketing is a plus.

Work Details

  • Location: Koparkhairne, Navi Mumbai (Office-based)
  • Flexible 8-hour work shift
  • 6 days a week


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