Senior Digital Marketing Manager
6 days ago
GoWin is seeking a seasoned Senior Digital Marketing Manager to drive our digital marketing efforts and contribute to the growth of our company.
Key Responsibilities:
- Data Analysis: Analyze website traffic, social media metrics, and paid ads performance to identify areas for improvement.
- Campaign Optimization: Utilize data insights to refine targeting, messaging, and budgets for enhanced digital campaign performance.
- Reporting: Prepare regular performance reports with actionable recommendations for stakeholders.
- Market Research: Stay up-to-date on industry trends and competitors to inform our marketing strategies.
- Tool Utilization: Leverage tools like Google Analytics, SEMrush, and HubSpot to track performance and optimize strategies.
- A/B Testing: Design and execute A/B tests to evaluate and improve marketing strategies.
- Strategy Support: Collaborate with marketing teams to develop and refine digital marketing strategies based on data.
- Trend Monitoring: Monitor market trends to identify new opportunities and potential challenges.
Qualifications:
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Minimum of 5+ years of experience as a Digital Marketing Analyst or in a similar role.
- Strong experience with digital marketing analytics tools (Google Analytics, SEMrush, Meta Ads, etc.).
- Excellent analytical skills to turn data into strategic insights.
- Hands-on experience with A/B testing and performance metrics.
- Knowledge of SEO, PPC, social media, and email marketing strategies.
- Proficient in Microsoft Excel and data presentation.
- Excellent communication skills, both written and verbal.
- Ability to work independently and collaboratively in a dynamic environment.
Why GoWin?
- Be part of a dynamic and growing company where your ideas will have a real impact.
- Work with a passionate team that values creativity and innovation.
- Opportunities for career growth and professional development.
- Competitive salary and benefits package.
- A collaborative and supportive work environment.
If you are a results-oriented Senior Digital Marketing Manager with 8+ years of experience and a passion for contributing to the growth of GoWin, we invite you to apply by submitting your updated resume.
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