
Communications Strategist
2 days ago
About this role
We are seeking a skilled Public Relations Specialist to lead PR campaigns, media outreach, and brand reputation management.
Key Responsibilities:
- Develop and implement PR strategies aligned with client goals and brand positioning.
- Build and maintain relationships with journalists, editors, and key media stakeholders.
- Draft press releases, media kits, thought-leadership articles, and crisis communication notes.
- Secure media coverage across print, digital, and broadcast platforms.
- Collaborate with internal creative and digital teams to amplify PR campaigns.
- Monitor media trends, competitor activity, and share-of-voice metrics.
- Manage events, press conferences, and influencer/partner collaborations.
- Act as a trusted consultant for clients, advising on reputation management and storytelling.
Requirements:
- 1+ years of PR experience (agency background preferred).
- Strong media network, especially in business, lifestyle, and digital publications.
- Excellent writing and communication skills (press-ready copywriting ability is a must).
- Experience in managing PR for brands across industries (tech, FMCG, education, lifestyle, etc.).
- Ability to manage multiple accounts and deliver under tight deadlines.
- Crisis communication and stakeholder management experience is a plus.
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