Digital Marketing Strategist for Diabetes Reversal

4 weeks ago


Bengaluru, Karnataka, India sugar Full time

Sugarfit, a pioneering collective in the field of diabetes reversal, is seeking an experienced Performance Marketing Manager to drive our digital marketing efforts. With a strong background in performance marketing and a passion for data-driven decision making, you will be responsible for developing and executing strategies that drive user acquisition and engagement.

About Sugarfit

Sugarfit is a bold and ambitious company on a mission to transform how people manage their health. Founded in 2021, we are fueled by $11 million in Series A funding from renowned investors and are dedicated to tackling diabetes through evidence-based approaches and personalized metabolic care.

Job Description

We are looking for a skilled Performance Marketing Manager to own end-to-end performance marketing, from strategic planning to hands-on execution. Your responsibilities will include:

  1. Measuring and reporting on campaign performance to inform continuous improvement against Key Result expectations
  2. Conducting market and competitive research to identify opportunities and enhance campaign effectiveness
  3. Building creatives that enhance performance metrics and executing multiple experiments as planned
  4. Fostering a culture of experimentation and data-driven decision making
  5. Demonstrating strong analytical abilities to optimize both marketing campaigns and overall product user experience
  6. Developing and managing long-term marketing budget projections to ensure effective resource allocation for strategic growth

Requirements

To succeed in this role, you will need:

  • Minimum 2-4 years of experience in Performance Marketing
  • Hands-on experience with Meta marketing and Google, and Twitter
  • Hands-on experience with analytics tools such as Google Analytics, and Appsflyer
  • Proven experience in designing and executing A/B experiments to test and refine marketing strategies

Benefits

We offer a competitive salary of ₹50 Lakh per annum, a dynamic work environment, and opportunities for professional growth and development.



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