Digital Content Strategist
2 days ago
About Wide Space Digital:
We are a pioneering digital marketing agency based in Ahmedabad, Gujarat. With an extensive portfolio of over 100+ brands and a roster of 20+ clients, we specialize in crafting impactful marketing strategies, engaging content, and data-driven campaigns that propel businesses forward.
Our mission is to shape the digital landscape through innovative marketing solutions tailored to our clients' unique needs.
CultureWe foster an environment of creativity, collaboration, and growth at Wide Space Digital. Every day presents an opportunity for our team members to take ownership, challenge conventional thinking, and experiment with fresh ideas.
We empower our team to bring their best work to the table, providing them with the necessary resources and support to thrive.
Job OverviewWe are seeking a highly skilled Digital Content Strategist to join our team. As a key member of our content creation team, you will be responsible for developing unique content strategies, content calendars, and concepts that resonate across various platforms.
Your primary focus will be on crafting compelling content that drives engagement and action across social media platforms, including Instagram, Facebook, LinkedIn, Twitter, and others.
- Create platform-specific content strategies that align with brand voice, target audience, and platform nuances.
- Develop engaging content, including captions, posts, tweets, and ad copies that capture attention and drive action.
- Plan, organize, and schedule content in advance to ensure consistent brand presence while adapting to real-time opportunities and trends.
- Ideate unique concepts for campaigns by collaborating with clients and the creative team.
- Tell stories that connect: Simplify complex concepts or industry-specific topics through engaging and relatable storytelling that resonates emotionally with the audience.
- Monitor trends: Keep a pulse on emerging social media trends, viral content, and industry shifts, and adapt strategies to maintain relevance.
To succeed in this role, you should have:
- 2-3 years of experience as a social media copywriter, with a focus on content strategy and engagement across platforms like Instagram, Facebook, Twitter, LinkedIn, and more.
- A strong portfolio showcasing your work in developing creative content strategies, engaging copy, and campaign concepts.
- Experience in managing content calendars, planning posts, and ensuring consistency across multiple brands.
- Strong understanding of social media analytics and performance tracking tools, with the ability to use data to optimize strategies.
- Knowledge of digital marketing trends, viral content, and social media best practices.
Estimated Salary: ₹12,00,000 - ₹18,00,000 per annum
We offer a competitive salary and benefits package, with ample room for professional growth. Our collaborative, dynamic work environment values creativity, innovation, and employee well-being.
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