
Strategic Amazon PPC Professional
14 hours ago
About the Role:
We are seeking a highly experienced and strategic Amazon PPC expert to own and drive all aspects of Amazon advertising for our portfolio of 3,000+ ASINs. This role is remote, preferably based in India, with quarterly travel to our Greater Chicago office.
Key Responsibilities:- PPC Campaign Management: Plan, execute, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) across 3,000+ ASINs.
- Advertising Strategy: Drive advertising strategy to achieve sales growth, return on ad spend (ROAS), cost of sales (ACOS), and total cost of sales (TACOS) goals while aligning with company-wide revenue targets.
- Performance Monitoring: Conduct daily performance checks, identify risks/opportunities, and proactively adjust campaigns to maintain profitability and efficiency.
- Campaign Optimization: Continuously recommend and refine keyword targeting, bidding strategies, ad creative, and product listings to maximize visibility and conversion.
- Reporting and Insights: Develop and maintain detailed reporting dashboards, providing actionable insights and recommendations to leadership.
- Competitor Analysis: Monitor competitor activity, category trends, and Amazon marketplace changes to capitalize on growth opportunities.
- Team Collaboration: Partner with sales, product, and merchandising teams to integrate advertising insights into broader business strategies.
Requirements and Skills:
- 10+ years of proven experience managing Amazon PPC campaigns at scale.
- Experience in managing PPC campaigns for similar catalog size and ad budgets required.
- Experience in jewelry, fashion, or luxury categories preferred.
- Deep expertise with Amazon Seller Central, Vendor Central, and Advertising Console.
- Strong track record of scaling campaigns profitably, improving ROAS, and controlling ACOS/TACOS.
- Advanced proficiency in Excel and data analytics (pivot tables, macros, advanced formulas).
- Ability to manage large-scale campaigns across thousands of SKUs with high attention to detail.
- Strong analytical, problem-solving, and organizational skills.
- Excellent communication skills for cross-functional collaboration.
- Ability to thrive in a fast-paced, results-driven environment under tight deadlines.
- Must have a valid US Visa and ability to travel quarterly to the Greater Chicago area office.
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