Healthcare Advertising Specialist

2 days ago

Chennai, Tamil Nadu, India beBeeAdvertising Full time ₹ 20,00,000 - ₹ 30,00,000

Healthcare Advertising Expert

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We are seeking a skilled professional to develop and execute high-performing advertising campaigns for healthcare treatments and services.

The ideal candidate will have a deep understanding of Google Ads, Meta Ads, and industry-specific compliance regulations.

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  • ">
  • Campaign Strategy & Planning: Develop effective campaign strategies tailored to healthcare verticals.">
  • Research keywords, demographics, and competitor ads specific to healthcare industries.">
  • Structure campaigns with clear objectives: lead generation, consultations, or brand awareness.">
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As a Senior Media Buyer, you will be responsible for executing and optimizing campaigns to achieve target metrics. You will also implement A/B testing for ad copies, creatives, targeting, and landing pages, and monitor campaign performance daily, troubleshoot underperforming ads, and scale winning ones.

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  • ">
  • Industry-Specific Compliance & Communication: Ensure ads comply with Google & Meta's healthcare advertising policies (restricted terms, claims, disclaimers, etc.).">
  • Collaborate with content/design teams to create compliant yet compelling ad creatives and landing pages.">
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You will leverage Google Analytics, GA4, Meta Ads Manager, and other tools for insights, prepare weekly and monthly performance reports with actionable recommendations, and maintain deep knowledge of lead quality via CRM integrations.

">Required Skills & Qualifications:">
  • ">
  • Experience: 2–3+ years of hands-on experience managing high-budget Google Ads & Meta campaigns.">
  • Domain Knowledge: Strong exposure to healthcare, aesthetics, dermatology, hair, dental, or wellness advertising.">
  • Technical Skills: Expertise in Ads Manager (Google & Meta), Keyword Planner, and advanced targeting, strong knowledge of GA4, conversion tracking, UTM setup, and A/B testing, CRM integration and lead flow optimization understanding.">
  • Analytical Skills: Ability to read data, spot patterns, and make performance-driven decisions.">
  • Compliance Mindset: Understanding of healthcare ad restrictions, ethical marketing practices, and regulatory guidelines.">
  • Education: Bachelor's degree in Marketing, Business, or related field preferred. Certifications in Google Ads & Meta Ads are a plus.">
">Benefits:">

• Opportunity to work on high-profile healthcare campaigns

">

• Collaborative team environment

">

• Professional growth and development opportunities

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Others:

">

Please submit your application, including your resume and a cover letter outlining your relevant experience and qualifications.

"]],

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