
Digital Advertising Strategist
1 day ago
Role Overview:
">We are seeking a skilled advertising specialist to manage our Google and Meta ad campaigns. As a key member of our marketing team, you will be responsible for creating, monitoring, and optimizing these campaigns to improve their performance.
">- Campaign setup on Google and Meta platforms
- Analyze performance data and adjust strategies to boost ROI
- Conduct A/B testing to optimize ad performance
Skill Requirements:
">- Proven experience managing Google and Meta/Instagram ad campaigns
- A solid understanding of audience targeting, retargeting, lookalike audiences, and conversion tracking
- Hands-on experience with Google Analytics, Tag Manager, Pixel setup, UTM tracking
- Familiarity with ad copywriting and creative best practices
- Excellent analytical and reporting skills
About the Position:
">This is an exciting opportunity for a seasoned digital marketer to leverage their expertise in Google and Meta advertising to drive business growth. If you have a passion for innovative marketing strategies and a proven track record of success, we encourage you to apply.
">Key Performance Indicators:
">- Campaign ROI improvement
- Ad performance optimization
- Target audience engagement
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