Digital Marketing Lead for E-commerce Growth
4 days ago
About Passionfruit:
We are a cutting-edge AI-enabled SEO Service that empowers businesses to create effective, scalable, and sustainable SEO strategies.
Our mission is to drive growth for e-commerce SMBs and B2B businesses across the globe. We achieve this by building strategic partnerships and leveraging our expertise in technical audits, keyword research, and on-page and off-page optimizations.
About the RoleWe are seeking an experienced Digital Marketing Lead to join our team and lead client SEO projects. As a key member of our team, you will be responsible for creating and executing comprehensive SEO strategies that deliver tangible results for our clients.
The ideal candidate will have a proven track record of success in SEO and digital marketing, with experience working with e-commerce platforms and managing multiple client projects simultaneously. If you are a skilled communicator, a creative problem-solver, and a passionate advocate for data-driven decision making, we encourage you to apply for this exciting opportunity.
Key Responsibilities:
- Create and execute SEO strategies that align with client objectives
- Conduct technical audits, keyword research, and competitor analysis to inform strategy development
- Manage and optimize on-page and off-page elements to improve search engine rankings
- Collaborate with cross-functional teams to ensure seamless execution of SEO initiatives
- Maintain open communication with clients to provide regular progress updates and recommendations
Requirements:
- 7+ years of experience in SEO or digital marketing, with a focus on e-commerce and B2B sectors
- Demonstrated expertise in technical SEO, keyword research, and link building
- Excellent communication and project management skills, with the ability to work independently and as part of a team
- Familiarity with Google Analytics, SEMRush, Google Search Console, Screaming Frog, and other industry-standard tools
- Bachelor's degree or higher in marketing, communications, computer science, or a related field
Benefits:
- A competitive salary of $120,000 - $150,000 per annum
- Ongoing professional development opportunities to enhance your skills and expertise
- A dynamic and supportive work environment that encourages collaboration and creativity
- The chance to work with a talented team of professionals who share your passion for innovation and excellence
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