
Senior Marketing Creative Lead
5 days ago
At Crunchyroll, we are on a mission to help people belong. We strive to be everything for someone rather than something for everyone. As a Creative Director, you will play a vital role in shaping the voice and vision of our APAC marketing team.
Key Responsibilities- Creative Direction & Campaign Leadership: Lead regional campaign strategy and creative for shows, launches, events, and live experiences; Translate marketing goals into powerful concepts that connect with audiences and drive results;
- Execution & Production Excellence: Drive the full creative process from early concept through polished, on-brand assets; Deliver high-quality work across formats (static, video, digital, experiential); Guide reviews and critiques with a strong eye for design and storytelling;
- Hands-On Creation & Oversight: Design original assets and write compelling copy as needed; Oversee creative presentations and fine-tune deliverables for various stakeholders; Build and manage relationships with agencies and production partners;
- Experience: 12+ years of creative experience (6+ in senior roles with deep expertise in streaming and entertainment industry)
- Portfolio: Proven portfolio showcasing strategic thinking, campaign success, and individual creative impact
- Skills: Deep understanding of the India market entertainment, culture, and audience dynamics; Strong command of consumer insights, content marketing, and fandom communities (anime, gaming, comics, etc.)
- Languages: Fluent in English and Hindi
- Healthcare: Best-in-class medical, dental, and vision private insurance healthcare coverage
- Mental Health Support: Access to counseling & mental health sessions 24/7
- Professional Development: Opportunities for growth and development within the company
We value courage, curiosity, kaizen, and service. Our commitment to diversity and inclusion reflects our mission of helping people belong.
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