
Email Marketing Strategy Specialist
4 days ago
Job Description:
We are seeking a skilled Email Marketing Strategy Specialist to develop and execute innovative email marketing campaigns that drive business results. As a key member of our team, you will collaborate with cross-functional teams to create targeted campaigns, work with designers and copywriters to craft compelling email content, and analyze customer data to segment audiences for personalized messaging.
Key Responsibilities:
- Develop and execute email marketing strategies aligned with business objectives.
- Collaborate with cross-functional teams to create targeted campaigns.
- Analyze customer data to segment audiences for personalized messaging.
- Work with designers and copywriters to create engaging email content.
- Track and analyze key performance metrics to optimize campaign effectiveness.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in email marketing strategy and execution.
- Proficiency in email marketing platforms and CRM tools.
- Strong analytical skills and ability to interpret data.
- Excellent written and verbal communication skills.
Desired Skills:
- Experience with B2B email marketing.
- Familiarity with technology industry trends.
- Ability to manage multiple projects and deadlines.
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