Strategic Marketing Content Director
3 weeks ago
Role Overview: We are seeking a highly skilled and experienced Strategic Marketing Content Director to lead our content initiative and build thought leadership marketing content that provides clients with solutions to the issues they face in leading their organizations.
Key Responsibilities:
- Develop and build comprehensive content marketing strategy that aligns with AON's overall business goals.
- Build engaging and thought-provoking content & insights that differentiates AON from the competition in a clear and concise manner and helps shape up our strategy and priority.
- Collaborate with external teams and partners to ensure content is consistent with brand guidelines and optimized for SEO.
- Establish KPI's to measure effectiveness of content marketing efforts and analyze data and feedback to continuesly refine and improve content strategies and tactics.
Requirements:
- 8-10 years of content writing experience.
- Copy-editing skills – particularly around headlines, stand-firsts and calls to action.
- Ability to present in front of senior stakeholders.
- Passionate about helping others improve their writing and outputs.
About AON:
Aon plc (NYSE: AON) is the leading global provider of risk management, insurance and reinsurance brokerage, and human resources solutions and outsourcing services.
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