Digital Media Strategist

2 days ago

Dindigul, Tamil Nadu, India beBeeDirector Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

Job Description:

We are seeking a strategic leader to oversee media planning, campaign execution, and optimization across various platforms. As an Associate Director, you will define and streamline operational processes to boost efficiency, identify bandwidth gaps, and work with leadership to align hiring or redistribution.

You will serve as an escalation point for client-facing teams on delivery, performance, and troubleshooting. Translate business challenges into digital solutions through structured planning and media intelligence.

Coordinate with account managers to provide actionable insights and regular performance reports. Build trusted relationships with client stakeholders through regular check-ins, proactive problem-solving, and strategic input.

Manage and mentor a team across Search, Social, Programmatic, and AdOps functions. Monitor team bandwidth, performance, and resource allocation to maintain delivery quality.

Lead onboarding for new clients — from brief intake, process alignment, team identification, to go-live.

Key Responsibilities:

  • Develop and execute media strategies that drive growth and revenue
  • Collaborate with cross-functional teams to ensure seamless execution
  • Provide data-driven insights to inform business decisions
  • Build and manage high-performing teams
  • Identify and mitigate potential risks and issues

Requirements:

  • 10+ years of experience in digital marketing, with a proven track record of success
  • Experience working with clients in US and APAC
  • Strong understanding of digital marketing channels, performance marketing, and best practices
  • Strong analytical skills, with the ability to use data to drive decisions and optimize performance
  • Excellent communication and collaboration skills

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