Digital Advertising Specialist

11 hours ago


Agra, Uttar Pradesh, India beBeeDigital Full time ₹ 7,20,000 - ₹ 9,60,000
Job Title

We are seeking a skilled Digital Advertising Specialist to join our team. The ideal candidate has 3+ years of experience running successful online campaigns, managing substantial budgets, and driving measurable results across various platforms.

About the Role
  • Campaign Strategy & Execution: Plan, launch, and optimize paid campaigns on Meta, Google, and e-commerce marketplaces (Myntra, Tata Cliq, Nykaa, Ajio, Amazon, etc).
  • Performance Analysis: Track and analyze KPIs, ROAS, and conversion data to inform strategy and improve efficiency.
  • Insights & Reporting: Prepare and present detailed performance reports and actionable insights to stakeholders.
  • Budget Management: Manage digital marketing budgets to ensure optimal ROI.
  • Trend Monitoring: Stay updated on the latest social media and advertising trends to enhance engagement.
Key Responsibilities
  1. Plan, launch, and optimize paid campaigns across various platforms.
  2. Analyze campaign performance and provide actionable insights to stakeholders.
  3. Manage digital marketing budgets to ensure optimal ROI.
  4. Stay updated on the latest social media and advertising trends.
Requirements
  • Experience: 3+ years in Digital Advertising within e-commerce or D2C brands.
  • Budget Expertise: Proven experience handling annual budgets.
  • Tools: Proficiency with Google Ads, Meta Ads, e-Commerce Marketplace Platforms, Google Analytics, etc.
  • Analytical Skills: Strong skills in A/B testing, conversion optimization, and attribution modeling.


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