
Senior Influencer Marketing Associate
1 day ago
The Influencer Marketing Coordinator role supports the development and execution of influencer marketing campaigns.
About the Role:
- Identify potential influencers across various social media platforms that align with our brand's target audience and values.
- Develop outreach strategies to introduce brands to influencers, discussing collaboration opportunities.
- Campaign Coordination: Assist in developing and executing influencer marketing strategies and campaigns.
- Manage logistics of influencer collaborations, including content creation posting schedules, and deliverables.
- Evaluate influencer content for adherence to brand guidelines and campaign objectives.
- Maintain strong relationships with influencers and their management teams.
- Coordinate campaign execution as the main point of contact for influencers.
- Analyze key metrics such as engagement rates reach impressions and conversions to assess effectiveness.
- Prepare reports and provide insights and recommendations for future campaigns.
Requirements
- Bachelor's degree in Marketing Communications Business or a related field.
- 2-3 years of experience in influencer marketing social media marketing or a related role.
- Strong understanding of social media platforms and influencer marketing trends.
- Excellent communication and interpersonal skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Proficient in using social media analytics tools and marketing software.
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