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Marketing Strategies Manager
3 weeks ago
We are seeking a talented Marketing Executive to play a key role in developing and implementing marketing strategies. This will involve promoting our products, increasing brand awareness, and driving sales.
Key Responsibilities:
- Develop and implement B2B marketing campaigns to support company goals.
- Coordinate with sales and product teams for smooth execution of marketing initiatives.
- Conduct market research to gather insights on industry trends, competitors, and target audiences.
- Support the creation and execution of marketing campaigns across email, social media, and digital platforms.
- Track and report on campaign performance, suggesting improvements where needed.
- Work with external vendors, agencies, and contractors to support campaign delivery.
- Maintain CRM systems to support lead management and reporting.
- Stay updated on new marketing tools, platforms, and trends.
Requirements:
- 2–3 years of experience in B2B marketing.
- Basic knowledge of lead generation and campaign management.
- Familiarity with marketing automation tools.
- Strong organizational and multitasking skills.
- Good communication and presentation skills.
- Exposure to account-based marketing is a plus.
- Experience with Salesforce or similar CRM preferred.
- Understanding of digital marketing fundamentals including SEO and SEM.
- Ability to work collaboratively in a team environment.