Senior Marketing Strategist

8 hours ago

Lucknow, Uttar Pradesh, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000

Role Overview

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Georg Fischer, a pioneer in industrial innovation since 1802, is transforming itself to become the global leader in Flow Solutions for Industry, Infrastructure, and Buildings. The company delivers excellence in flow through essential products and solutions that ensure safe and sustainable fluid transport worldwide.

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In India, Georg Fischer operates as a leading provider of piping systems with a major production facility in Ratnagiri, Maharashtra, offering a comprehensive portfolio including fittings, valves, pipes, compression fittings, electrofusion, and butt-fuse equipment.

">Job Responsibilities">
  • Develop, implement, and manage day-to-day execution of marketing activities across all channels and platforms under the guidance of senior leadership.
  • Establish go-to-market strategies for key product lines inclusive of business unit product marketing and segment-focused marketing.
  • Track and drive marketing leads through the sales process and report status/results regularly.
  • Monitor and analyze marketing program effectiveness and performance regularly.
  • Coordinate marketing activities with cross-functional teams including marketing, communications, and sales enablement.
  • Manage events and trade shows.
  • Manage speaker presentation materials.
  • Research/make recommendations on regional media partners and industry associations for digital marketing, sponsorships, co-branded email, and other creative means to reach online audiences.
  • Proactively support effective internal communications and external communications to drive exposure of key market segments.
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