Senior Content Strategist

7 days ago

Pune, Maharashtra, India beBeeStrategist Full time ₹ 10,00,000 - ₹ 15,00,000

Job Summary

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We are seeking an accomplished content strategist to create impactful content that drives business growth and learner acquisition. The ideal candidate will have a proven track record of delivering measurable results through strategic content development, multi-channel content creation, and production-style content.

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Key Responsibilities:

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  • Strategic Content Development:">
    • Develop and execute comprehensive content strategies aligned with business objectives and learner acquisition goals.">
    • Create conversion-focused copy for landing pages, sales funnels, and lead generation campaigns.">
    • Craft compelling course descriptions, curriculum outlines, and educational content that drives enrolment.">
    • Produce white papers, case studies, and thought leadership content to establish industry authority.">
    ">
  • Multi-Channel Content Creation:">
    • Website & SEO Content: Create optimized web copy, blog posts, and resource pages that rank and convert.">
    • Social Media: Develop platform-specific content strategies with engaging captions, ad copy, and viral content concepts.">
    • Email Marketing: Design high-converting email sequences, newsletters, and nurture campaigns.">
    • Advertising: Write persuasive ad scripts for video, display, and social media campaigns with proven ROI.">
    ">
  • Production-Style Content:">
    • Create scripts for educational videos, webinars, and promotional content.">
    • Develop course marketing materials including brochures, presentations, and sales collateral.">
    • Write compelling testimonials, success stories, and case study narratives.">
    • Produce content for marketing automation sequences and customer journey mapping.">
    ">
  • Content Optimization & Analytics:">
    • Conduct advanced keyword research and implement technical SEO best practices.">
    • Analyze content performance metrics and optimize for engagement, conversion, and retention.">
    • A/B test headlines, copy variations, and messaging strategies.">
    • Collaborate with data teams to measure content ROI and attribution.">
    ">

Requirements:

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  • ">
  • 5+ years of experience in creating strategic content that drives learner acquisition and conversion.">
  • Strong portfolio demonstrating measurable results, expertise in SEO, marketing technology, and design collaboration.">
  • Ability to craft compelling copy, develop comprehensive content strategies, and produce high-quality content.">
  • Excellent communication and project management skills.">
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What We Offer:

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  • ">
  • A dynamic and supportive work environment.">
  • The opportunity to work with a talented team of professionals.">
  • A competitive salary and benefits package.">
  • The chance to grow and develop your career.">
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How to Apply:

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Please submit your resume and cover letter to us. We look forward to hearing from you

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