Business Analyst

4 days ago


Gurgaon, Haryana, India NTT Full time
About NTT DATA

NTT DATA is a $30+ billion trusted global innovator of business and technology services, serving 75% of the Fortune Global 100. We invest over $3.6 billion each year in R&D to help organizations move confidently into the digital future.

We are committed to providing an environment free of unfair discrimination and harassment, being an Equal Opportunity Employer with a global culture that embraces diversity.

Job Description:Market Research Analyst

The Market Research Analyst plays a pivotal role in conducting market research, analyzing industry trends, and uncovering insights that inform decision-making processes.

This seasoned subject matter expert contributes to shaping marketing initiatives, product/services development, and overall market positioning.

The analyst collaborates with cross-functional teams to define research objectives, target audiences, and research methodologies.

Gathering data from primary and secondary sources, including surveys, industry reports, databases, and online sources.

Assisting in identifying and defining target markets, customer segments, and positioning strategies.

Collecting data on consumers, competitors, and marketplace and consolidating information into actionable items, reports, and presentations.

Creating clear and concise reports, presentations, and visualizations that communicate research findings to internal stakeholders.

Understanding business objectives and designing surveys to discover prospective consumer preferences.

Analyzing quantitative and qualitative data to extract meaningful insights and trends.

Performing valid and reliable market research SWOT analysis.

Using online market research and catalog findings to databases.

Providing competitive analysis on various companies' market offerings, identifying market trends, pricing/business models, sales, and methods of operation.

Evaluating program methodology and key data to ensure accurate releases and correct angles.

Contribute to improving research methodologies, data collection processes, and analysis techniques.

Staying informed on market trends, other parties' research, and implementing best practices.

Identifying emerging industry trends, market opportunities, and potential challenges to inform business strategies.

Any other related task as required.



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