Data Analyst – Business Growth
3 weeks ago
Godrej Capital, a subsidiary of Godrej Industries, is focused on building a long-term, sustainable retail financial services business in India. With a legacy of trust and excellence, the company offers Home Loans, Loan Against Property, and Property Loans, positioning itself to diversify into other customer segments.
The organization has been recognized as a Great Place to WorkTM, receiving certifications in 2022 and 2023. It holds a spot among India's Top 50 Best Workplaces in BFSI 2023 and is recognized as one of India's Great Mid-Size Workplaces 2023. Additionally, it has been named the Best Organization for Women by The Economic Times in both 2022 and 2023.
About the Role:
We are seeking an experienced Data Analyst to join our team. The ideal candidate will have 4-6 years of relevant experience, with prior experience in Campaign Analytics. They will be responsible for driving AUM growth through X-Sell and Customer Retention.
Key Responsibilities:
- Develop and apply analytical algorithms and methods to drive sales, share of wallet, and Customer retention
- Translate data into consumer behavioural insights to drive targeted marketing, campaign analytics, and X-Sell strategies
- Work with Business and Call Center teams to drive X-Sell Targets
- Work on prospect-driven Acquisition Strategy
- Develop Machine Learning Models for Propensity and Lead Optimization
- Create Framework for Assessment in critical areas such as business performance, productivity, and campaign efficiency
Essential Skills and Qualifications:
- Experience in writing complex SQL queries and proficiency in Python/R
- Data Modelling Knowledge, Experience, and Good Understanding of Machine Learning Concepts
- Prior experience in Campaign Analytics
- Strong Business Acumen with out-of-the-box thinking
- Strong Strategic and Tactical Communications Skills
Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum, depending on location and experience.
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