Technical Marketing Innovator
5 days ago
Unlock Your Potential as a Technical Marketing Expert
About Hexagon Nutrition LimitedWe are a leading provider of nutrition solutions with over three decades of experience in the industry. Our state-of-the-art manufacturing plants are located in India and Uzbekistan, producing a range of nutritional premix products including micro nutrient premix, malnutrition products, fortified rice kernel, animal nutrition, and flour enzymes.
Our brand PENTASURE is well-established in clinical nutrition with 15 strong products mapped to different therapeutic applications available in India and over 70 countries globally.
About the Role:
- New Product Development (NPD) Marketing: Drive the marketing strategy for new product development, ensuring alignment with market needs, trends, and customer insights to achieve successful product introductions.
- Simplify Complex Concepts: Translate technical specifications into clear, customer-friendly messaging that emphasizes the product's benefits and differentiators.
- Nutritional Advocacy: Leverage your technical knowledge to advocate for the nutritional advantages and health benefits of our products in the market.
- Collaboration for Success: Partner with R&D and sales teams to craft compelling product stories that resonate with target audiences and highlight our unique selling points.
- Client Engagement: Travel across Pan India to conduct client orientations and field visits, fostering strong relationships and gaining insights to enhance our offerings.
- Strategic Marketing Execution: Design and implement dynamic marketing strategies for our premix products, utilizing your technical expertise to boost visibility and demand.
- Market Research & Insights: Stay ahead of industry trends by conducting thorough market research, contributing to product development, and refining our market positioning strategies.
- Marketing Strategy Planning: Develop and execute annual marketing strategies that drive growth, increase brand visibility, and enhance customer engagement.
- Global Support: Provide technical support to both Domestic and International Sales teams, helping them achieve sales goals and empowering them with the knowledge to succeed.
- Event & Exhibition Management: Plan and manage industry events, conferences, and collaborations to strengthen our market presence and build brand recognition.
- Budget Management: Oversee the marketing budget to ensure optimal resource allocation and maximum ROI for marketing initiatives.
What We Offer?
- An opportunity to blend your technical expertise with creative marketing strategies.
- A dynamic, collaborative environment where your ideas are valued and impactful.
- The chance to work with a leading brand in the food technology space and shape the future of the industry.
- Opportunity to travel to PAN India for client meetings.
Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum, depending on experience and qualifications.
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