Digital Marketing Director

5 days ago


Ahmedabad, Gujarat, India Nessa Illumination Technologies Pvt Ltd Full time

At Nessa Illumination Technologies Pvt Ltd, we are seeking a seasoned Digital Marketing Director to spearhead our solar solutions marketing efforts. This pivotal role will drive brand awareness, customer engagement, and sales growth through data-driven strategies across Google Ads, Facebook, Instagram, YouTube, and Meta platforms.

About the Role

We estimate a salary of ₹850,000 - ₹1,200,000 per annum for this position, commensurate with experience and qualifications. As a Digital Marketing Director, you will be responsible for developing, implementing, and overseeing digital advertising strategies to maximize ROI and optimize results.

  • Analyze campaign performance and generate actionable insights to refine and enhance campaign performance.
  • Develop and manage the advertising budget to ensure effective allocation across platforms and campaigns.
  • Collaborate with content, creative, and marketing teams to design impactful ad creatives aligned with the brand's messaging and objectives.

Key qualifications include a Master's degree in Marketing, Communications, Business Administration, or a related field, with 3-4 years of relevant experience in performance marketing, preferably in LED or Solar Lighting solutions industries. Proficiency in Google Ads, Google Analytics, and social media platforms like Facebook, Instagram, and LinkedIn is essential.



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